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Rebranding

Rebranding

We needed to get on the same page at Charming Charlie. What do we stand for? What’s our vision? What’s our look? I selected and hired AR New York, a firm to help us establish our mission, vision and create a new design for our web...
Product Naming

Product Naming

Charming Charlie produces new nail polish colors each season. I named the polishes and work through legal to ensure they were no copyright issues.
Concept and Product Naming

Concept and Product Naming

One of my responsibilities at Charming Charlie was to come up with the names for new concepts and products as well as work through legal to get them filed. Brand Names I Created: Curtain Call: a clearance store concept Charlie Girl: Charming Charlie for tweens RSVP:...
Music & Movie Content

Music & Movie Content

Summary: This was a very fun freelance project for Me & My Brother Productions, a children’s music production company. They were in the midst of producing a children’s CD and DVD and they needed assistance with a range of activities. Project...