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FB Post: Coldwater Creek

FB Post: Coldwater Creek

At Coldwater Creek, putting outfits together for our customers was key. This was one example of how to pull a look together that got rave reviews.
FB Post: Custom Content

FB Post: Custom Content

Getting creative with our product was an important component to our social media program at Charming Charlie. This was an example of using our brooches as gift toppers. Something I fit into our photo shoot schedule.
FB Post: Custom Content

FB Post: Custom Content

One of the most popular pieces of content that we could create for the Charming Charlie audience had to do with 1. abundance and 2. variety. A great conversation starter.
FB Offer: Free Shipping

FB Offer: Free Shipping

My goal was to offer a treat to social media fans at least once a quarter. Our Halloween treat at Coldwater Creek – a free shipping offer that had no minimum purchase. We gained 1500 new fans in the process and we made almost 25K in sales.
FB Sweeps: Bling in the New Year

FB Sweeps: Bling in the New Year

To promote Charming Charlie’s holiday collection, we did a Bling in the New Year sweepstakes that highlighted our brooch collection. My goal was to create brand relevant and fun ways to capture new fans and engagement. Results are highlighted to the...