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Great Day Houston

Great Day Houston

Problem: Abel Design Group needs to create brand awareness and be perceived as a subject matter expert in the area of interior design. Ideally, we would also be able to generate content in the process. Solution: I was able to secure a segment on greatday Houston, a...
Project Summaries

Project Summaries

Problem: Abel Design Group has grown quickly from their humble beginnings and amassed several gorgeous projects under their belt. They also have very skilled talent. To date, the cattended conferences regularly to expand their knowledge base, but they hadn’t put...
Digital Quizzes & More

Digital Quizzes & More

Problem: Charming Charlie was a new and relatively unknown concept on the block that still needed to make a positive impression on prospective landlords. They wanted a “world class” website that would illustrate the zeal for the brand and the brilliance...
Neckline Cheat Sheet

Neckline Cheat Sheet

Challenge: Due to our vast assortment that sometimes included pieces that were “off” or over embellished, our brand was not being perceived as a fashion authority. Solution: You can change your marketing faster than your product , so to help alleviate this...
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