by pattyfadhouli | Apr 10, 2026
Managed CVS Wellness Zone blog content. Identified opportunities for continuous improvement, including new content formats, and related article optimization that drove 13X related article visits. Analyzed user engagement to assess top editorial points of view to...
by pattyfadhouli | Jul 8, 2024
I conceived, sourced subject matter experts, interviewed, drafted, reviewed, and published several blog posts for the small business audience. Topics varied from general small business topics to Amazon-related topics. Highlights of this work include increased SEO...
by pattyfadhouli | May 12, 2020
I produced commercials that aired on television to promote the brand during peak seasons. I took advantage of a special tv spot promotion and a timely event “The Royal Wedding” to produce the Charming Charlie wedding and special occasion collection. We...
by pattyfadhouli | Jun 22, 2016
One of my roles at BMC Software was to manage the editorial calendar for the home page, review the metrics and determine what content was getting the most traction.
by pattyfadhouli | Jun 14, 2016
January is prime bridal planning month. To increase Pinterest followers and create interest in Charming Charlie’s special occasion collection, we collaborated with the Ritzy Rose, a brooch bouquet maker. A bouquet was created incorporating Charming Charlie...