by pattyfadhouli | Oct 11, 2015
After seeing tons of damaged fashion jewelry sent to our distribution center at Charming Charlie, I decided that there had to be a way to get these products into the hands of students as an alternative art material. That’s where SPARK comes in. We developed a program...
by pattyfadhouli | Oct 11, 2015
Problem: Abel Design Group needs to create brand awareness and be perceived as a subject matter expert in the area of interior design. Ideally, we would also be able to generate content in the process. Solution: I was able to secure a segment on greatday Houston, a...
by pattyfadhouli | Sep 5, 2015
Problem: Abel Design Group has grown very quickly and needs to shed its reputation of being a small firm and “get their name out there.” Solution: To create brand awareness, I created a PR campaign to develop relationships with local media at an unexpected...