by pattyfadhouli | Apr 10, 2026 | Digital, Web Content Strategy
Managed CVS Wellness Zone blog content. Identified opportunities for continuous improvement, including new content formats, and related article optimization that drove 13X related article visits. Analyzed user engagement to assess top editorial points of view to...
by pattyfadhouli | Mar 22, 2024 | Web Content Strategy
Situation: In many B2B organizations, customers have a sales representative who can nominate them for testimonials and references. However, when a business operates on a self-service model and the customer creates an account and independently manages...
